Event Detail



 

Association Sales Boot Camp---
Increasing Your Non-Dues Revenues

April 4, 2019
Table Mountain Inn, Golden, CO 80401

 

Making Your Sales More Productive, Effective and Fun!

 

Generating and increasing non-dues revenue is an essential activity for every association, and your sponsors, exhibitors and advertisers are savvy buyers with high ROI expectations. Association professionals in charge of selling and managing these relationships often have limited sales experience and it’s usually not the favorite hat of the many that you are called upon to wear.

This 90-minute, interactive workshop is geared for professionals who need to fine tune their sales approach for generating non-dues revenue.

At the end of this session you will be able to:

  • Sell better by helping you craft, tell and act on the unique value proposition your association has to offer,
  • Better understand what supporters expect in return for their investment,
  • Verbalize your association’s value proposition,
  • Better prioritize your actions for a bigger topline result.

 Additionally, you’ll walk away with checklists and other sales tools for your next pitch.

 

 
PEAK Luncheon Included
The same day PEAK Luncheon
The Strategy Behind The Strategy
is included with your registration.
Click for more information. 
 
  

The Details

When: April 4 2019

9:00-9:30 AM: Registration
9:30 AM: Program
11:30 AM: PEAK Luncheon (Included in registration fee)

Where: Table Mountain Inn, 1310 Washington Avenue, Golden, CO 80401

Registration:

$55.00 for CSAE Members ($65 after April 2); PEAK Luncheon Included in Registration)
$95.00 for Non-CSAE Members $105 After April 2) ); PEAK Luncheon Included in Registration

 

CAE Credit: 2 Hours

 

About Our Presenters

 

Carrie McIntyre
Customer Experience Officer
The Wyman Company
Carrie is one of those weirdos who loves sales (in spite of some painful experiences). She has sold for and to associations, as well as Fortune 500 companies. Including her babysitting business in middle school and her waitressing gigs in high school/college, and she’s been selling for a looong time and loves helping others enjoy sales more.

 

Charles Popper
President
The Wyman Company
Charles has more than 20 years of experience working with hundreds of trade and professional associations to help them optimize their revenue generation, publishing and communication efforts. He started his career with lots of cold calling as an individual contributor and progressed into executive management roles, building and leading successful teams and organizations, before starting The Wyman Company.

 

Hosted by

Cancellation/Refund Policy
All registration cancellations and refund requests must be made to email at jt@csae.org 2 days prior to the event. Refunds will not be given for no-shows. Substitutions of registrations are permitted. Only one substitution is permitted per original registrant. The individual submitting the substitution request is responsible for all financial obligations (any balance due) associated with that substitution.

Consent to Use of Photographic Images and Name
I understand that at this event or related activities, I may be photographed/videotaped. I agree to allow my photo or video to be used for any legitimate purpose by the sponsors, presenters or organizers. I give permission to CSAE to copyright, display, publish, distribute, use, modify, print and reprint such images in any manner whatsoever related to CSAE, including and without limitation, publications, advertisements, brochures, website images, or other electronic displays and transmissions.