Event Detail







COVID-19 and Non-Dues Revenue --
How Will You Recover?

CSAE Webinar
10:00 AM- 11:00 AM,  Thursday, April 2, 2020, At Your Computer with Zoom

There is no playbook!

Uncertainty in these challenging times has made advertising, sponsorship and exhibit sales exponentially more difficult. Facing cancellations, postponements, fewer attendees, and shrinking budgets, we need new ideas for gaining traction and results. There is no playbook to address this unexpected and unfortunate turn of events.

Charles Popper and Carrie McIntyre with The Wyman Company lead an hour-long association town hall discussion to prepare us for the future and keep our associations from falling into serious financial difficulties. Please be prepared to contribute your ideas as well.


Charles Popper
The Wyman Company 
Charles has more than 20 years of experience working with hundreds of trade and professional associations to help them optimize their revenue generation, publishing and communication efforts. He started his career with lots of cold calling as an individual contributor and progressed into executive management roles, building and leading successful teams and organizations, before starting The Wyman Company.


Carrie McIntyre
Customer Experience Officer
The Wyman Company

Carrie is one of those weirdos who loves sales (in spite of some painful experiences). She has sold for and to associations, as well as Fortune 500 companies. Including her babysitting business in middle school and her waitressing gigs in high school/college, and she’s been selling for a looong time and loves helping others enjoy sales more.


The Details

When: April 2, 2020, 10:00 AM - 11:00 AM

Where: Your Computer

Cost: Free

Login Details:  Will be included in your confirmation. If you don't receive them, send an email.




Non-Members use the "Register Now" button.